Influence Policy. Build Power. Deliver Results.
Your Strategic Advisors
A strategic advisory firm built for complex environments — where policy, politics, and public opinion all intersect.
TRU iMPACT GROUP brings together proven expertise in political strategy, public affairs, and advocacy to help our clients achieve more than a seat at the table — we help them shape what happens there.
Whether you're a corporation navigating regulatory risk, a nonprofit amplifying a cause, or a candidate ready to compete, we build the strategies, relationships, and coalitions that turn ambition into measurable wins.
Based in Washington D.C. and Columbia, South Carolina, we combine national reach with deep regional roots to deliver results where it matters most.
Help clients influence policy, build lasting power, and deliver results in the boardroom, at the ballot box, and beyond.
Data-driven campaigns, messaging, and coalition work that helps clients win in competitive, high-stakes environments.
We align your mission with policy goals and build trust across government, media, and community stakeholders.
Practical AI adoption, cybersecurity advocacy, and workforce strategies for a fast-changing landscape.
We partner with organizations operating at the intersection of business, policy, and politics.
Operating at the intersection of business, public policy, and politics to drive strategic outcomes and protect your organization's interests.
National and regional mission-driven groups seeking meaningful political and advocacy impact at every level of government.
Strategic guidance for electoral campaigns, independent expenditure committees, and party organizations navigating complex political environments.
Emerging causes seeking national visibility and the strategic infrastructure to grow a grassroots movement into a powerful political force.
Tailored to your political and advocacy goals — from strategy to execution.
End-to-end strategic counsel for electoral and advocacy campaigns at every level, including extensive paid media strategy expertise.
Designing and executing advocacy campaigns that move legislation, shift policy, and create durable wins for your organization.
Building coalitions that convert shared interests into collective power and strategic influence at every level of government.
Deep landscape analysis, opposition research, stakeholder mapping, and real-time political insight to inform every decision.
Narrative development that resonates with voters, policymakers, and media — across earned, digital, and paid channels.
Building authentic relationships with decision-makers across all levels of government and political ecosystems that last.
A disciplined, five-step methodology for navigating complex political landscapes and delivering results.
Deep landscape analysis of the political climate, stakeholder mapping, and risk assessment.
Custom strategy built on your goals, timeline, and the levers of power available.
Activate coalitions, communications, and direct advocacy channels with precision.
Real-time management with agile pivots as the political environment evolves.
Clear metrics, accountability, and reporting to demonstrate tangible impact.
Whether you need to influence policy, win an election, or drive corporate advocacy — TRU iMPACT GROUP has the expertise to get you there. Let's build something that lasts.
Start the ConversationOur services span strategic communications, political advising, and technology engagement — all tailored to your unique goals.
Strategists, advisors, and advocates who have operated at the highest levels of government, media, and industry.
A highly regarded political and communications strategist with a proven record of leading successful state and national campaigns across electoral politics and issue advocacy. Jalisa has held senior leadership positions on prominent campaigns and major political committees, including the DCCC and the last four Democratic presidential campaigns. She previously served as Vice President of Advocacy and Political at iHeartMedia and Managing Director at a leading public affairs firm.
A senior consultant with over a decade of experience at the intersection of tech, security, AI, and workforce engagement. Justin helps companies and public-sector partners translate complex technology challenges — including AI adoption and cyber risk — into actionable strategies that strengthen talent pipelines and deliver measurable outcomes. He previously held leadership roles at Amazon Web Services and the National Cybersecurity Alliance, leading national security advocacy spanning corporations, municipalities, and federal government.
Ready to strengthen your advocacy strategy, build a winning coalition, or navigate your next major challenge? We'd love to hear from you. Tell us about your goals — we'll create a customized plan to get you there.